pricing calculator v1.0

Pricing model

Live cost and margin calculator based on your exact infrastructure costs.

Twilio inbound $0.0085/min Twilio outbound $0.0140/min Retell all-in $0.1200/min SMS $0.0083/msg AWS $120/mo Squarespace $14.17/mo

Retell exact cost breakdown

LLM — GPT-4.1$0.0450/min
TTS — Minimax voice$0.0150/min
Voice infra$0.0550/min
Background speech removal$0.0050/min
Retell total$0.1200/min

Per-minute cost floors

Inbound
Twilio inbound$0.0085/min
Retell (all-in)$0.1200/min
AWS overhead
Hard floor
Outbound
Twilio outbound$0.0140/min
Retell (all-in)$0.1200/min
AWS overhead
Hard floor

Scenario inputs

$25/hr
10 hrs
20
300 min

Fixed monthly overhead

AWS EC2 t3.medium + RDS$120.00
Squarespace ($170 ÷ 12)$14.17
WordPress domain~$1.50
Website dev amortized (6 mo)$41.67
Offshore dev retainer
Total fixed / month

Retell $0.12/min already bundles LLM, TTS, voice infra, and speech removal — no hidden add-ons. When OpenAI is integrated directly it replaces the GPT-4.1 component and may reduce cost at volume.


Number provisioning

Client ports existing US numberNo porting fee (free)
New local number (Twilio $1/mo)Charge client $5/mo
New toll-free number (Twilio $2/mo)Charge client $10/mo
Toll-free inbound Twilio rate$0.022/min — raises floor to $0.142/min

US porting is free on Twilio — use as a sales differentiator. Toll-free clients need a surcharge or steer them to local numbers.


Outbound use cases by tier

Appointment confirmation callsAll plans
Reschedule / no-show outreachGrowth + Pro
Lead follow-up campaignsPro only
Payment reminder callsPro only
SMS fallback if no answerAdd-on: $0.0083/msg

Outbound costs 65% more on Twilio vs inbound ($0.014 vs $0.0085/min). Outbound plan prices are set higher to reflect this.

One-time setup fee by provider size

Solo / Single location

1 provider, <500 calls/mo

$499

Number config / port
Agent script setup
Calendar integration
1 hr training
Custom flows
Multi-location

Small practice Most common

2–5 providers, 1–2 locations

$999

Number config / port
Custom agent script
Calendar + EHR hook
2 hr training
Inbound + outbound
Multi-location

Multi-location / Group

5+ providers, 3+ locations

$1,999+

All locations setup
Custom call flows
Full integrations
Staff training session
SLA + priority support
Dedicated dev hours

Add $200–300 for international number porting. Add $150 per extra location beyond base tier. Setup fee non-refundable, collected before work begins.

Client mix

5
12
3
300 min